If you are
looking to, and who doesn’t want to:-
- Reduce inventory
- Reduce lead times
- Get flow into your organisations
- Be more flexible and agile
- Provide superior customer service
- Get a greater return on investment
- Etc, etc
It isn’t going to be achieved by running your businesses
as you have done for the past 30 years.
Whether we like it or not most of us are part of a
global supply chain network and we need to learn the new rules if we
want to successfully play the game. We must stop regarding our company
in isolation, but as part of a supply chain that will only be
successful if the end product, to which we contribute, is actually sold
to a consumer. We see that there is a trend developing that integrated
supply chains will compete with supply chains as opposed to the old
thinking that companies compete against individual companies.
Supply chain management is considerably more than a
handful of people in your organisation applying a few tools, it is
going to be a company wide effort from, initially the top, and then
down to the bottom.
So what is Global Supply Chain
Management?
Simply, Supply Chain Management is concerned with the
uninterrupted stream of information flowing up the supply chain,
pulling material continuously down the supply chain with the constant
flow of money flowing back up the supply chain the replace the
material. In addition, and this is likely to increase greatly in the
future, the return of material back up the supply chain for re-use,
re-manufacturing or recycling.
All material flows start with the earth, the ‘gatherers’
dig, pump, fish, pick materials from the earth and they pass through
primary processing plants and through many convertors, distribution
networks and retail outlets until they are sold to the final consumer.
Traditionally we have preferred to work in batches pushing this
material down the supply chain in huge piles, infrequently. Today we
realise that this is wrong and we need to adopt a fundamental paradigm
shift that only moves material down the supply chain as and when it is
required by the next person in the chain and preferably on a continuous
basis in small lots or ideally one at a time. In other words, the ideal
product, in the future, will be made instantly, daily, with no waste
and be consumed in the next process immediately. In most cases we are
light years away from this ideal, but some industries, namely auto and
electronic, are leading the way and showing us that this is possible as
they desperately work towards this ideal.
This sounds like common sense and relatively easy, no
so. There are many barriers to the implementation of good supply chain
management best practices in our organisations, let’s look into a few
of them.
Barriers to the implementation of supply
chain management best practices.
We see four key barriers to the implementation of supply
chain best practices:-
- Management
- Management
- Management
- Management
Seriously though, we are right!
- Generally we find management ‘doesn’t know what they
don’t know’. They haven’t exposed themselves to new thinking. They
haven’t attended courses in supply chain management and they have not
attended the conferences that abound on the subject. They sent their
minions to these events but end up having no real knowledge of how they
should change their organisations to take advantage of these best
practices, and the resulting benefits.
- Management is very reluctant to change the
organizational structure of their organisations to support supply chain
cross functional thinking compared to the old silo mentality. “It’s
worked for us for the last 30 years, why change” we hear them say as
they complete their last few years before retirement.
- Often the barrier to change is the way that people in
the organisation are measured and this promotes the wrong behavior that
goes against supply chain management best practice. We need to relook
all our old traditional KPI’s, particularly the financial ones, and
implement balanced scorecards.
- And lastly, there is generally very little political
will and fear from senior management to ‘upset the apple cart’ and do
something different in case they fail. Better the devil you know!
So where do we start in order to change?
If you analyse your company you will probably find more
than 70% of your employees are working in your primary supply chain.
So, they all need to be educated, maybe at different levels, but
ultimately have some qualification, or professional certification, in
this complex subject matter. People will only change if they can see
the benefits and what-is-in-it-for-them.
More recently at conferences we have been hearing the
term the ‘T’ shaped person. This means that we all have a great depth
of knowledge in some part of the business which forms to vertical line
of the ‘T’. So, if you are in Manufacturing, Distribution, Finance, HR,
Procurement, Sales / Marketing, etc you should have a high level of
expertise in that function, and may be certified from your professional
body. In planning for example we would expect people to have their
APICS CPIM (Certified in Production and Inventory Management)
certification. But, this doesn’t give us an appreciation of the other
roles in the organisation and the Supply Chain and how we should be
working together cross functionally to promote best practice in our
supply chains.
The more recent certification program from APICS, CSCP, Certified
Supply Chain Professional, gives anybody, wherever they work in the
supply chain, a good indication of how a supply chain should operate
and their role in the cross functional organisation. This provides the
horizontal line on the ‘T’.
Without having ‘T’ shaped people in your organisations
cross functional operations and supply chain management are going to be
extremely difficult, if not impossible, to implement successfully. In
reality, your most valuable asset is your people and you need to fill
your organisation with highly educated, trained and empowered people to
take you forward into a highly successful future. Finding these people
and hiring from outside the organisation is difficult as there is a
tremendous shortage of people with the right skills, we need to build
within.
What’s Next?
Well you have done the education and qualified people
abound in your organisation itching to get started. Our advise is now
to become a member of the Supply Chain Council and adopt the SCOR model
as your framework for your supply chain management implementation.
There are two 2 day workshops that show you how to make sense of, and
use the SCOR model and how to implement it within your organisation and
ultimately out to your suppliers and customer. All the hard work has
been done for you, don’t re-invent the wheel just follow the model and
implement.
The SCOR model looks at the attributes you are looking
for in your supply chain, suggests the right processes and best
practices to put in place at each point in your supply chain, and
lastly what the correct metrics should be to promote the right behavior
by your employees to achieve your supply chain objectives. It is almost
a paint-by-numbers, no-brainer.
And Now?
Well after implementing SCOR you will probably not have
your supply chain working at its optimum, so after mapping the
processes we need to determine where we have bottlenecks and apply the
Theory of Constraints. More education is required at this point. Buy
everybody a copy of ‘The Goal’ by Eli Goldratt, watch the video, and
assemble your management team and work your way through the Eli
Goldratt satellite video series. Eli puts forward some very
controversial issues in this excellent series which can promote a great
deal of useful discussion in your organisation.
To improve your supply chains, identify and eliminate
waste in your processes then Lean, and all its tools, is the next
education path on which to embark. APICS have put together an excellent
Lean Enterprise Program, which the author has used several times, to
build a Lean Team in your organisation which goes forth, conducts
Kaizen events and spreads the word and education to others in the
organisation. We believe that every manager and supervisor in your
organisation should have the KPI of conducting at least four Kaizen
events per year, one per quarter, in their departments.
All processes, whether in the factory or in the admin
departments, have variation. This variation must be measured,
understood and reduced. To assist us in this endeavour you need to
investigate the concept of 6 Sigma. By adopting this philosophy you
will be able to reduce variation in processes and thereby improve
quality of your products and services. Measure the process, not the
product!
Back to ERP Basics
All of the above will not work if you do not have a
fully implemented successful, accurate and real-time ERP planning and
control system within the organisation. Many of us have been sold an
ERP system and it is not providing us with a competitive weapon out
there in our supply chain. You need to have all the following working
well within your organisation if you want to be successful in
Supply Chain Management:-
- A reasonable consensus demand planning processes. If
you don’t have a reasonable demand plan in place, how can the
organisation plan the supply to satisfy the companies demand?
Investigate what the Institute of Business Forecasting (IBF) has to
offer in the form of their Certified Professional Forecaster (CPF)
certification.
- A Sales and Operations Planning process that aligns
the company into its supply chains and provides a ‘game plan’ to guide
the business.
- A qualified Master Production Scheduler, creating and
maintaining the anticipated build plan for the business and ensuring it
is executable by using a Rough Cut Capacity Planning process.
- A Materials and Capacity Planning process that
provides accurate information to planners and buyers to perform their
tasks. Here you will need to focus on the accuracy and real-time of
data in Bills of Materials, inventory records, works and purchase order
as well as planning information in the Item Master. You will need to
have a Technical Change Committee that oversees the accuracy and
relevance of you three manufacturing databases Item master, BOM’s and
Routings.
In order to run a successful ERP system you will also
need to focus on policies, procedures and computer work instructions on
how this highly complex integrated system is run and managed. In
addition, the correct metrics will need to be in place to ensure
employees behave in the correct manner to support the objects of the
organisation and of your supply chains. Use the Oliver Wight ABCD Check
List to see how you measure up. You will need to be at least a “B”
Class before you can consider moving into a successful supply chain
management environment.
Collaborating in the supply chain
A lot of what supply chain management is about is trust.
Far too many of us have adversarial relationships in our supply chains.
We are in fact in lose-lose situations trying to put each other out of
business instead of working together to find clever and innovative ways
to reduce inventory, cost and lead times in out supply chains.
The procurement department should be spending 80% of it
time on relationship building with its suppliers and collaboration
rather than just placing orders. A Company is only going to be as good
as its suppliers.
Our sales and marketing departments should be spending
the majority of their time discussing demand and improving forecasting
accuracy, rather than just taking the customer to lunch.
Customer Relationship Management (CRM) and Supplier Relationship
Management (SRM) are concepts that need to be embraced within an
organisation.
The ultimate is to develop alliances in the supply chain
where there is a great deal of trust and where costings can be shared
and lead times and inventory reduced significantly in the supply chain
with the savings being shared equitably by the supply chain partners.
What is in the future for Supply Chain
Management?
The future is advanced planning and optimisation. Over
the last few years the power of the computer is now allowing us to run
the millions of scenarios to optimise our businesses to maximise profit
and minimise cost. This is providing some companies with incredible
benefits in their supply chains. However, you can’t just jump in and
implement these tools without first having implemented your ERP system
successfully.
MRP relies on accurate, real-time information to carry
out its task effectively, advanced planning systems require a degree
higher accuracy to enable them to do the job properly. Your ERP an MRP
system plans materials and capacities on a sequential basis and when
problems arise this sequential planning cycle needs to begin again from
the top. Advanced Planning systems are able to plan the whole supply
chain concurrently and in the next few years it will be possible to do
this continuously on a real-time basis.
The concept of planning will then be a central
operation, planning the complete supply chain, rather than having
Demand Planning team, a Sales and Operations Planning team, a Master
production Scheduler and Shop Floor Planners and Buyers performing
planning functions, it will happen at a high level by one supply chain
planning department.
Summary
So, in summary; you need to make your company a force to
be reckoned in your Global Supply Chains and we need to make the South
African manufacturing sector something to be admired in competing
emerging markets.
So, Mr Manager it is up to you. We are relying on you to
be one of our leaders with a supply chain vision, and to help you along
here is a 10 point plan for guidance:-
- Educate yourself and your staff in good supply chain
best practices and make sure you have highly qualified ‘T’ people
within your organisation.
- Restructure your organisation properly to suit not
only your ERP system but good cross functional supply chain processes.
Don’t build a structure around the people you have, develop your people
to fit into their new roles and organisational structure.
- Seriously look at all your KPI’s in your organisation
and make sure that the KPI structure supports the goals of your
organisation and attributes you are looking for in your supply chain.
- 'Upset the apple cart', even if you are about to
retire shortly, and get a culture of continuous improvement into you
organisation.
- Subscribe to the Supply Chain Councils SCOR model.
This will save you a considerable amount of time ‘re-inventing the
wheel’ and it can help you considerably with your business process
re-engineering, identifying best practices and put in place the correct
metric to support the attributes of you supply chain strategy.
- Find your constraints and start working on them.
Research the whole concept of TOC (Theory of Constraints) find out how
it can improve your throughput.
- Get Lean Teams going in your organisations with
regular Kaizen events - everywhere – it’s fun and rewarding!
- Ensure your ERP system is operating at least at an
Oliver Wight “B” level and that it continues to operate at this level,
with regular annual assessments, if not improves to an “A” level.
- Get into collaborative relationships with your key
suppliers and customers and learn as you go along on the way to forming
strategic alliances.
- Start researching those APS/O (Advanced Planning and
Scheduling / Optimisation) systems and make sure they are on the budget
for implementation not too far into the future.
Ken
Titmuss, CPIM, CFPIM, CSCP, SCOR-P, CPF